Reading Time: 2 minutesHaving a good website is key for the success of an OTA. Although price is one of the most important factors in driving customer satisfaction, new research has suggested that it is the effectiveness of an online travel agent’s (OTA) website that truly ensures success. The J.D. Power 2014 Online Travel Agency Satisfaction Report, found […]
Read More →Reading Time: 2 minutesMore people invest in hotels in Europe than anywhere else in the world. Hotel investment has been on the up across the world in the last few years, and according to the latest findings, Europe is the most attractive place in the world for investors to spend their money. Property firm Jones Lang Lasalle (JLL) looked […]
Read More →Reading Time: 2 minutesUsing travel data to build benchmarks and predictive analyses is a top priority for two-thirds of travel managers in North America, according to a new report. The Travel Management Priorities report from Carlson Wagonlit Travel (CWT) shows 67 percent of managers cite this as a priority. This is compared with 63 percent of respondents across […]
Read More →Reading Time: 2 minutesCompany claims that the ability to customize a trip on the fly will be the key to the future of the market. The future of the travel market will be the ability handed to consumers to customize their vacation down to the smallest detail, and all on the fly, according to the owners of a […]
Read More →Reading Time: 2 minutesPeople are increasingly heading straight to brands’ websites when it comes to booking their vacation. An increasingly confident internet-based customer with better understanding of how the travel market works online has meant the emergence of a new trend for bookings in 2015, according to the latest report from the 2015 Portrait of American Travelers Survey. […]
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